Beachbody Performance Named Official Sports Nutrition Supplement of the Ironman North American Series
Beachbody, one of the world’s leading providers of fitness programs and nutrition products, announced today it has signed an agreement for Beachbody Performance to become the Official Sports Nutrition Supplement of the IRONMAN North American Series beginning in 2016.
“Beachbody has touched the lives of tens of millions of people throughout the past twenty years,” said Carola Ross, Chief Sales Officer of IRONMAN. “They bring an astonishing wealth of scientific knowledge to the IRONMAN community as well as a passion for physical achievement and commitment to getting results, so we welcome them with great enthusiasm.”
As the official sports nutrition supplement of the IRONMAN North America series, Beachbody Performance will have a presence at most events with a branded booth during the Expo that takes place the 2-3 days before the actual race. On race day, Beachbody Performance is creating a branded Recover Zone where athletes can come hang out after the race, with a comfortable area to stretch out and access to Beachbody Performance Recover and Recharge to help them jump start their recovery!